Want to start a website but don’t know where to start? It is a common situation I come across and, like it or not, it requires some careful thought. So, I thought I would put together some helpful tips, that will not only make the process less daunting, it helps in building a site quicker as well.
1 | Purpose
Why do you want a website? It’s an important question to ask. Generally, a website is created to fill a specific purpose, be it to sell a product on-line, provide extra information regarding your business and its services or showcase your talents to the world, to name just a few. It is this primary purpose that will dictate the features your website will require and what content you will be using.
- Want to sell on-line? You’ll need an e-commerce site with the ability to accept payments on-line and utilise shipping and order tracking processes.
- Only need to give your small business a presence on-line, then a simple basic site should suit your needs.
So before you really start on a website, make a list of what you would like to be able to accomplish with the site first. Research other sites as well (write down their URL’s), features you like on other sites that you think would suit your needs are a valuable tool in helping your website designer know what you would like.
2 | Content Worth Reading
There are also hundreds of sites on the Web that have almost nothing on them. I’m talking about Web pages where there are a lot of words or pictures but there is no reason for me to go there. If you are writing about something that you care about, chances are your page will have interesting content, but if you’re just putting up a page because you can, well, that is usually boringly obvious. So make sure you create content that is engaging or provides information that will satisfy your prospective customer / audience.
When you want to build a Web site there are many things you need to think about and plan. You need to decide on what you want your page to be about. There are so many different Web sites, and no matter what you may think of, there is probably already at least one Web site on it, so it can often help to see what else is out there, so you can make your content unique. Of course, this doesn’t help if you know you have a Web site in you, you just can’t think of what it is yet.
Web pages can be on anything you would like to write about. Many people are selling things on the Web, as well as writing stories, telling about themselves, providing information, and much more. Your Web page or site should be about something that you feel passionate about. Get excited about your subject. When you’re exited, your readers will be excited and they’ll keep coming back.
3 | Domain Name
Somewhat like international phone numbers, the domain name system helps to give every Internet server a memorable and easy-to-spell address. So give some thought to what you would like to have for your domain name that is foremost;
- easy to spell and remember
- relate-able to your business or business name
- not too long (it has to fit on your business card!)
- and it also needs to be available, not used by others.
There are many sites available to check whether your domain name is available such as www.ausregistry.com.au
4 | Web Hosting
Once you have a Domain Name, you’ll need somewhere for the website to live, a computer where the files of the website live. There is a wide range of Website Hosting packages available with a wide range of prices too, and the differences between them can leave many confused. So it is wisest to speak to your website designer as to what would be best suited to the type of website being constructed, as the features required of the website will often dictate what type of hosting is required.
Learn more in Part 2 – Coming Soon…